Black & White Commercial from @AdidasOriginals Gets @Pharrell & Others to Talk About Superstars

National

Not sure how we’re feeling about this one. The writing borders on megalomania with only the most obvious punchline at the end. Also, the casting seems completely odd if you’re trying to capture current “superstars” from their prospective fields.

That being said, the visuals are pretty great.

When the Superstar shoe was first launched by adidas back in 1969, the word ‘Superstar’ was unambiguous. Today, the word has been corrupted to the point of confusion. This year adidas Originals sets out to question what it means to be a superstar, beginning with this film featuring Pharrell Williams, David Beckham, Rita Ora and Damian Lillard.

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